e& (formerly Etisalat)
Based on a public tipThe UAE's state-controlled telecoms group, formerly Etisalat, selling mobile and broadband to 244.7 million subscribers in 38 countries. Its own published roaming list carries the four Israeli mobile operators at 4G and 5G, all four of which the UN human rights office lists for supporting Israeli settlements, while the two Palestinian operators on the same document are carried at 2G and 3G only. In December 2025 it put customer care, retail and network operations onto an AI platform built by Amdocs.
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- Contact Corporate LeadershipPre-filled letters to e&'s group leadership. The roaming list is published by e& itself, so the ask needs no outside finding
- Report New IntelligenceArabic-language sources and Abu Dhabi Securities Exchange filings are the biggest gap in this profile. Vendor and roaming changes are the most useful thing to send
- Share on LinkedInShare with telecoms, procurement and pensions contacts
- View Strategic AnalysisWhat the roaming list shows, and where the vendor decision is still open
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Decision-Maker Directory
Key individuals with influence over corporate partnerships and procurement decisions. The contact details shown are published business addresses, listed for professional correspondence only. Write to the role, not the person, and keep correspondence courteous and factual. Repeated, abusive or personal contact is unlawful harassment and damages the case being made.
Material Risk Framing
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e&'s own roaming list of 14 May 2026 carries four Israeli operators the UN human rights office lists for services supporting settlements and for the use of land. On 19 July 2024 the International Court of Justice held Israel's continued presence in the occupied Palestinian territory unlawful, and settlements and their associated economic activity contrary to international law. On 16 September 2025 the UN Commission of Inquiry concluded that genocide is being committed in Gaza. Any buyer or lender running human rights due diligence reaches those four counterparties first.
e& carries 244.7 million subscribers, most of them in Egypt, Pakistan, Morocco and West Africa. The Palestinian BDS National Committee called in August 2020 for the avoidance of any Emirati corporation complicit in implementing normalisation with Israel, and renewed a boycott call against Emirati companies in November 2025. e& markets itself hard on responsible AI and holds the Dubai AI Seal at its highest tier. The four Israeli operators sit on a document e& publishes itself.
FY2025 revenue was AED 72.9 billion and net profit AED 14.4 billion, though e& states that excluding the Khazna Data Centers sale and a Maroc Telecom recovery the figure was AED 11.4 billion. The UAE federal government holds 60% through the Emirates Investment Authority, with a special share carrying preferential rights over certain company decisions. Divestment has little purchase where the control block is sovereign, so the pressure runs through vendors, wholesale counterparties and subscribers.
Roaming agreements are commercial contracts e& actively manages: its published list carried three Israeli operators in May 2024 and four by May 2026, when Cellcom was added. The Amdocs platform is newer, announced in December 2025, and e&'s own annual report says it will evaluate build-versus-buy pathways for future agent orchestration platforms. Amdocs told investors its 2026 guidance carries no significant revenue from that platform. None of this is embedded infrastructure that takes years to unpick.
Strategic Analysis
In-depth assessment of the company's position, vulnerabilities, and recommended approaches for effective engagement.
Lower severity, high vulnerability — momentum builders that fold quickly
Severity
5.5/10
(6 + 5) ÷ 2 = 5.5
Strategic Vulnerability
7.5/10
(8 + 7) ÷ 2 = 7.5
Learn about our methodology — companies are categorised based on severity (harm potential) vs strategic vulnerability (campaign leverage).
Why do these scores change?
Unlike static boycott lists, our targeting model is dynamic. This company's position on the matrix is re-evaluated continually as we verify new contracts, divestments, or policy changes. Your reporting directly impacts this score.
e& sells mobile and broadband to 244.7 million subscribers in 38 countries, and the UAE federal government controls it through a 60% stake and a special share. Its own roaming partners list, dated 14 May 2026, carries the four Israeli mobile operators at 4G and 5G. The UN human rights office lists all four for providing services that support the maintenance and existence of Israeli settlements, and for the use of land. The same document carries the two Palestinian operators, Jawwal and Ooredoo, at 2G and 3G only. e& also bought its group AI platform from Amdocs, whose own filing to United States regulators names Cellcom among its customers. Roaming agreements are terminable, and e& has changed this list before.
Key Leverage Points
- Palestinians are on the same page of e&'s own document, two tiers down. Jawwal and Ooredoo are carried at 2G and 3G; Pelephone, Partner, Hot Mobile and Cellcom at 5G. The Palestinian policy network Al-Shabaka writes that Israel has "trapped Gaza in the past, with only 2G access", leaving people impeded in reaching each other and the outside world. Israel controls that spectrum, not e&. e& publishes the gap and earns roaming revenue from both sides of it. Send that page to Masood M. Sharif Mahmood, the group chief executive, and ask whether e& will keep selling wholesale roaming to four Israeli operators at 5G while the Palestinian tier stays where Israel has fixed it.
- e& added a UN-listed operator to its network while Gaza was being destroyed. The May 2024 edition of the list carried three Israeli operators. The May 2026 edition carries four: Cellcom had been added. Who Profits, an Israeli research centre, recorded a Cellcom antenna in the Netzarim Corridor in Gaza during 2024, and another at an Israeli military outpost near Rafah that December. Ask Saeed Al Zarooni, the group chief procurement officer, what due diligence preceded that addition.
- The vendor decision is still open, on e&'s own account. Its 2025 annual report says the company will evaluate build-versus-buy pathways for future agent orchestration platforms. It already runs a rival platform: e& and IBM launched agentic AI governance at Davos in January 2026. Amdocs told investors its 2026 guidance carries no significant revenue from the product. Put the question to Haitham Abdulrazzak, who owns group AI, while the evaluation is live.
- e& names its AI partners publicly and leaves this one out. The 2025 integrated annual report names AWS, Oracle, IBM, Intel, Dell, Qualcomm and Salesforce. Amdocs is not among them, though it announced the deal in December 2025 and the two collected a GSMA award together in March 2026. Ask investor relations why.
Documented Impact
The roaming list is e&'s own publication, not an outside allegation. Entries 224 to 227 of the May 2026 edition are Pelephone, Partner, Hot Mobile and Cellcom, each marked yes for 4G and 5G. All four sit in the UN settlements database of 26 September 2025, under the headings covering services that support settlements and the use of land (sources). Who Profits records what those companies do on the ground: Cellcom alone ran at least 167 antennas across more than sixty settlements in January 2025. On 19 July 2024 the International Court of Justice held settlements and their associated economic activity contrary to international law.
The procurement runs alongside it. Amdocs announced on 19 October 2023, twelve days after 7 October, that etisalat by e& had chosen it to build autonomous retail stores, co-developed with Trigo Vision Ltd of Tel Aviv, which supplied the cameras and checkout system. Neither supplier's Israeli character appears in that announcement. In December 2025 Amdocs announced that e& UAE had bought its amAIz platform for customer care, retail and network operations. Amdocs' own filing names Cellcom in the same customer list as e&, and records that one of its largest development centres is in Israel. The product now being integrated, Cognitive Core, rests on open-source foundations by the vendor's own account: LangChain and LangGraph are central to its agent orchestration (timeline).
Palestinian organisations have already made the ask. In August 2020 the Palestinian BDS National Committee and PACBI called for the avoidance of any Emirati corporation complicit in implementing normalisation. In November 2025 the committee called for a boycott of Emirati companies complicit in the security alliance with Israel, recording that Israeli arms exports to normalising states reached about USD 1.8 billion in 2024. Al-Haq's general director, Shawan Jabarin, wrote that normalisation was attained essentially without precondition.
Engagement Strategy
e& is state-controlled, so divestment has little purchase and the share price is not the lever. Three audiences can act, and the roaming list is the document each of them needs.
- Subscribers. e& has 244.7 million, most in Egypt, Pakistan, Morocco and West Africa. Ask your operator in writing which Israeli networks it carries and on what terms (templates).
- Vendors and counterparties. NVIDIA, IBM, AWS, Oracle and Salesforce all supply e&'s AI stack and all publish human rights commitments. Ask each what it knew about the Amdocs layer and the roaming estate.
- Procurement and public buyers. Organisations buying from e& enterprise can put the same supply chain question to Saeed Al Zarooni that e& puts to its own suppliers (contacts).
Evidence & Sources
Verified sources including NGO reports, regulatory filings, and primary documents. Use these to substantiate your correspondence. Entries marked First-hand were reported directly to this site and are published without identifying the source.
An insider told this site that e& is integrating Amdocs Cognitive Core, an AI agent orchestration system, and that it may end up carrying the company's other AI agents and language models. The report states that an earlier Amdocs product, amAIz, was dropped after finding little internal traction, and that concerns raised internally about the vendor's origin and the product's usefulness did not change the decision. Reported directly rather than drawn from any public source, and published without identifying details. The procurement itself is corroborated by Amdocs' own announcement of 9 December 2025 and by the GSMA award of March 2026, both recorded below.
Lists Etisalat Afghanistan, a wholly owned e& subsidiary, at June 2024, and Etihad Etisalat (Mobily), the Saudi operator in which e& holds about 28% as an associate, at September 2024. The Bureau's own note states that each entity has been reported by a US person as having made a boycott-related request in connection with a transaction in United States commerce, that the list is not exhaustive, and that entities believing they are listed in error should contact the office. It is a report, not an adjudicated finding. The requests it records run towards the Arab League boycott of Israel, so it speaks to group practice on boycott questions rather than to screening of Israeli suppliers.
Open sourcee&'s own published list of roaming partners, headed 'Etisalat e& International Roaming Partners List', internally dated 14 May 2026. Entries 224 to 227 are the four Israeli mobile operators: Pelephone, Partner, Hot Mobile and Cellcom. Each carries YES in the GSM post-paid, CAMEL, GPRS, 3G voice and data, 4G, 5G and callback columns. Entries 362 and 363 are the Palestinian operators, Jawwal 'Palcell' and Ooredoo 'Wataniya', which carry YES for GSM, CAMEL, GPRS and 3G voice and data, with the 4G and 5G columns blank.
Open sourceAmdocs' own technical account of how Cognitive Core is built. It states that the architecture 'combines multiple software solutions into a cohesive platform', and that 'LangChain and LangGraph are central to agent orchestration, supporting agent construction, memory management, parallel execution, human-in-the-loop processes, and interruption handling'. The same post describes the NVIDIA NeMo Agent Toolkit as pivotal to the ecosystem, and the Model Context Protocol as providing agents with access to telecom data sources. Establishes that the orchestration layer rests on widely available open-source frameworks, on the vendor's own account.
Open sourceThe award for Best AI-Enabled Customer Experience went to 'e&, Amdocs and NVIDIA for Agentic-AI Customer-Experience Transformation at e&'. Establishes that the agentic AI deployment at e& is jointly presented by the operator and the vendor at the industry's largest event, and that e& is Amdocs' public showcase for the platform.
Open sourceRecords FY2025 revenue of AED 72.9 billion, net profit of AED 14.4 billion, 244.7 million subscribers and operations in 38 countries, and states that excluding the Khazna Data Centers sale and a Maroc Telecom recovery net profit was AED 11.4 billion. Confirms the Emirates Investment Authority holds 5,218,052,400 shares, or 60%, that the UAE transferred its 60% holding to the EIA with effect from 1 January 2008, that the company is ultimately controlled by the UAE Federal Government, and that the EIA holds one special share carrying preferential rights over the passing of certain company decisions. States that the company will 'evaluate build-versus-buy pathways for future agent orchestration platforms'. Names AWS, Oracle, IBM, Intel, Dell Technologies, Qualcomm and Salesforce as AI partners; Amdocs is not among them.
Open sourcePublic launch of aOS, whose intelligence layer is Cognitive Core. Amdocs' investor materials of November 2025 describe the platform as having the amAIz suite at its core, complemented by newer agent-to-agent and Model Context Protocol technologies, which places Cognitive Core as a rebuild of the product e& had already bought rather than a separate purchase. Amdocs told investors in February 2026 that its 2026 guidance does not include significant revenue from aOS. Performance figures published on the product page are the vendor's own and unaudited.
Open sourceAnnounced at the World Economic Forum in Davos. e& and IBM presented an agentic AI solution built on IBM watsonx Orchestrate, with its library of tools and customisable domain-specific agents, integrated with IBM OpenPages and watsonx.governance, with a proof of concept completed in eight weeks. Establishes that e& runs a second agent orchestration platform from a different vendor, and therefore that the Amdocs layer is not a sole-source dependency. The quotation is attributed to Hatem Dowidar, who left the group chief executive role on 31 March 2026.
Open sourceIsrael's Communications Ministry approved the equipment Jawwal and Ooredoo need to upgrade from 3G to 4G in the occupied West Bank, with rollout expected over about six months, under a framework agreement delayed by the assault on Gaza. The two operators had been confined to 3G since 2018, and Gaza remains on 2G. Establishes that the tier difference between the Israeli and Palestinian rows of e&'s roaming list is a product of Israeli control of Palestinian radio spectrum, not of a decision by e&.
Open sourceNames 'etisalat by &e' in its customer list, as it has since the fiscal 2023 filing, and names Cellcom in the same list. States that two of its largest development centres are in India and one in Israel, that less than 15% of its workforce is located in Israel against an average total workforce of 26,969, and that revenue from customers in Israel is less than 1% of the total. Records that Amdocs Limited was organised under the laws of Guernsey in 1988 and that its shares trade on Nasdaq under DOX. Israel is among the eight countries holding principal operating subsidiaries.
Open sourceAmdocs announced that e& UAE selected its amAIz generative AI platform and its library of predefined telco agents and skills, powered by NVIDIA AI Enterprise with NVIDIA NeMo and NVIDIA microservices. The deployment covers customer care, retail and network operations, with stated intent to expand to further telecom domains. Amdocs also supplies a telco-specific guardrail control mechanism with logging, auditing, role-based access control and privacy compliance. Quoted are Marwan Bin Shakar, acting chief technology and information officer of e& UAE, and Anthony Goonetilleke, group president of technology at Amdocs. No contract value or timeline is disclosed.
Open sourceRecords that since the 2020 normalisation agreements Israel's arms exports to participating states including the UAE have risen sharply, reaching around USD 1.8 billion in 2024, about 12% of Israel's total arms exports, and that these include drones and surveillance systems first tested on Palestinians. Calls to 'boycott the Emirati regime and all its companies, institutions, and entities that are complicit in the security and strategic alliance with the Israeli regime'. The most recent formulation of the Palestinian-led ask.
Open sourceAll four of e&'s Israeli roaming partners appear in Annex I: Cellcom Israel Ltd. at entry 33, Hot Mobile Ltd. at entry 79, Partner Communications Company Ltd. at entry 121 and Pelephone Communications Ltd. at entry 123. Each is listed for activities (e) and (g): the provision of services and utilities supporting the maintenance and existence of settlements, including transport, and the use of natural resources, in particular water and land, for business purposes. Bezeq, Pelephone's parent, appears at entry 25 for the same two activities. The update lists 158 businesses after assessing 215. OHCHR received submissions naming 596 companies and cited resource constraints; non-listing means out of scope or not yet reviewed, never cleared.
Open sourceThe Independent International Commission of Inquiry on the Occupied Palestinian Territory concluded that genocide is being committed in Gaza. The firmest finding available from a United Nations body, and distinct from the ICJ provisional measures order of January 2024, which addressed risk rather than commission.
Open sourceJames Shires names Etisalat directly as the UAE-headquartered regional telecoms operator receiving Israeli threat intelligence services from Cyberint since 2023, and argues that the assault on Gaza drove Israel-UAE cyber cooperation back towards the quiet arrangements both countries favoured before normalisation. Independent corroboration that the Cyberint relationship was operational rather than merely announced, and that its public visibility was reduced after October 2023.
Open sourceAli Abdel-Wahab, writing for the Palestinian policy network Al-Shabaka, sets out what network tier confinement does to people rather than to networks. Israel, he writes, forces Palestinians in Gaza onto 'outdated technologies such as 2G mobile networks, which impede their ability to communicate with each other and connect to the outside world'. He records that Israel granted the occupied West Bank 3G in 2018 while it 'trapped Gaza in the past, with only 2G access', making it one of the most digitally isolated places in the world, and that internet outages have halted money transfers and cut Palestinians off from their bank accounts. The brief keeps spectrum denial as policy distinct from the destruction of infrastructure during the assault on Gaza.
Open sourceRecords at least 167 active Cellcom antennas in the occupied West Bank, occupied East Jerusalem and the occupied Syrian Golan as of January 2025, across more than sixty settlements, under an Israeli Civil Administration licence to provide cellular services in the occupied West Bank valid until 2032. Documents Cellcom as cellular supplier to the Israeli military since 2012, a Cellcom antenna in the Netzarim Corridor in Gaza during 2024, and another at an Israeli military outpost near Rafah that December. Page valid until 23/01/2025.
Open sourceThe International Court of Justice found Israel's continued presence in the occupied Palestinian territory unlawful, held settlements and their associated economic activity contrary to international law, and set out obligations on states in relation to trade and dealings with settlements. The legal framework on which institutional exclusion and procurement decisions rest.
Open sourceAn earlier edition of the same document, internally dated 23 May 2024, on e&'s own servers. Entries 228 to 230 are Pelephone, Partner and Hot Mobile. Cellcom is not among them, which dates its addition to the roaming estate to some point between May 2024 and May 2026. The document establishes that e& maintained roaming interconnection with Israeli operators through the first seven months of the assault on Gaza.
Open sourceThe International Court of Justice found a real and imminent risk to the right of Palestinians in Gaza to be protected from acts of genocide, and ordered Israel to prevent them. The Court made no finding on the merits of the genocide claim; the order's significance for commercial counterparties is that it puts them on notice of a duty of prevention.
Open sourceAnnounced twelve days after 7 October 2023. Amdocs supplied orchestration, ecosystem integration, a mobile application and operations oversight for AI-enabled autonomous stores in the United Arab Emirates. It states that Amdocs 'is leading the orchestration in partnership with Trigo, a computer vision technology company, that has provided the cameras, smart shelves, and its seamless checkout system experience', and describes the stores as co-developed by Trigo. Quoted are Amr Khalifa, senior vice president for customer interaction and product development at etisalat by e&, and Anthony Goonetilleke, group president of technology at Amdocs. The release records neither supplier's Israeli character. It also states that Trigo's system anonymises shopper movement data and that 'No biometric or facial recognition data are gathered or analyzed'. The announcement remains published.
Open sourceJoint announcement of the deployment of Cyberint's Argos platform for real-time threat intelligence, external risk monitoring and attack surface management across e&'s infrastructure. Khalid Murshed, then chief technology and information officer of etisalat by e& UAE and now group chief operations officer, is quoted. Cyberint is headquartered in Tel Aviv; the announcement does not state this. Check Point acquired Cyberint in 2024 for consideration of approximately USD 188.6 million, per Check Point's own annual filing.
Open sourceReports the Cyberint agreement with etisalat by e& as a three-year agreement estimated at several million shekels, announced at GISEC Global in Dubai, and as the Israeli firm's first UAE deal. The three-year term rests on this report alone; the joint announcement does not state it. Neither company has publicly stated what happened at the term's expiry.
Open sourceShawan Jabarin, general director of the Palestinian human rights organisation Al-Haq, wrote that Israel attained full normalisation with the UAE and Bahrain essentially without precondition, that a peace not including the rights of all Palestinians is one without justice, and that Palestinian self-determination is not a matter up for debate. Despite the open letter framing, no signatory list is published with it.
Open sourceThe BNC and PACBI called the agreement 'the UAE regime's gravest betrayal of the struggle for Palestinian liberation and self-determination', urged residents of the UAE to boycott Israeli presence and activity in the country, and called for the avoidance of 'any Emirati or other corporation that becomes complicit in implementing this normalization agreement with Israel'. A dated, named, Palestinian-led call that reaches Emirati corporations as a category.
Open sourceAmdocs announced an expanded engagement with Cellcom Israel covering cellular, fixed, television and broadband, across retail and enterprise lines of business, describing a collaboration then already running nearly two decades. Together with the customer list in the 2025 Form 20-F, this establishes Cellcom as a long-standing named Amdocs customer. Cellcom is the operator the UN human rights office lists at entry 33 of its 2025 settlements database, and which Who Profits records supplying the Israeli military since 2012.
Open sourceThe Israel Innovation Authority, the Israeli government agency that funds technology research, publishes an annual list of the companies it has funded. Trigo Vision Ltd, registered company number 515754232, appears in the lists for 2018 and for 2019, filed under software and information technologies at a Tel Aviv address. It does not appear in the lists for 2020, 2021 or 2022, which are year-specific rather than cumulative. The registers name recipients but publish no amounts. This establishes that the Israeli state subsidised the research of one of the two Israeli suppliers on e&'s October 2023 autonomous store contract. The registers are published only in Hebrew, and Elbit Systems, Teva, Rafael and Insightec appear in the same files.
Open sourceEstablishes Trigo as an Israeli company. Reports the founding of the Tel Aviv startup by the Israeli brothers Daniel and Michael Gabay, and describes its ceiling-mounted camera and computer vision system for checkout-free shops. The company's own privacy notice gives its legal name as Trigo Vision Ltd. Trigo is the second Israeli supplier on the autonomous store contract etisalat by e& signed in October 2023, and neither supplier's Israeli character is recorded in the announcement of it.
Open sourceRecords that the frequencies on which the Palestinian operator Wataniya, now Ooredoo Palestine, was licensed to operate were allocated by Israel. Establishes that Israeli control over the radio spectrum available to Palestinian operators dates back to the original second-operator licence, and is not a feature of the current war alone.
Open sourceUpdates & Milestones
- Vodafone stake sold
e& completed the disposal of its entire 16.21% shareholding in Vodafone Group, realising about USD 5.95 billion, and its nominee resigned from the Vodafone board. The relationship agreement was terminated.
- Four Israeli operators on the roaming list
e&'s International Roaming Partners List, internally dated 14 May 2026, carries Pelephone, Partner, Hot Mobile and Cellcom at entries 224 to 227, each marked for 4G and 5G. Cellcom had been added since the 2024 edition. Jawwal and Ooredoo appear at entries 362 and 363 with the 4G and 5G columns blank.
- Joint award with Amdocs and NVIDIA, and Amdocs names its frameworks
e&, Amdocs and NVIDIA won the GSMA award for Best AI-Enabled Customer Experience at MWC Barcelona for agentic AI work at e&. That month Amdocs published a technical account stating that LangChain and LangGraph, both open-source, are central to agent orchestration in Cognitive Core.
- Amdocs launches Cognitive Core
Amdocs launched aOS, whose intelligence layer, Cognitive Core, its investor materials describe as having the amAIz suite at its core. Amdocs told investors its 2026 guidance carries no significant revenue from the platform.
- Israel approves 4G for Palestinian operators, and e& launches agentic AI with IBM
Israel's Communications Ministry approved the equipment Jawwal and Ooredoo need to move from 3G to 4G in the occupied West Bank, after eight years; Gaza remains on 2G. In the same month e& and IBM presented an agentic AI governance solution at Davos, built on IBM watsonx Orchestrate.
- e& UAE buys the Amdocs generative AI platform
Amdocs announced that e& UAE had selected its amAIz platform and its library of predefined telco agents for customer care, retail and network operations, powered by NVIDIA. No value or timeline was disclosed. Amdocs' chief executive had already named the deal to investors in November.
- Renewed Palestinian boycott call on Emirati companies
The Palestinian BDS National Committee called for a boycott of the Emirati regime and all its companies, institutions and entities complicit in the security and strategic alliance with Israel, recording that Israeli arms exports to normalising states reached about USD 1.8 billion in 2024.
- UN Commission of Inquiry finds genocide in Gaza
The Independent International Commission of Inquiry on the Occupied Palestinian Territory concluded that genocide is being committed in Gaza.
- Roaming partners listed in the UN settlements database
OHCHR published its 2025 update, listing 158 businesses. Cellcom appears at entry 33, Hot Mobile at 79, Partner at 121 and Pelephone at 123, each for the provision of services supporting settlements and for the use of land.
- ICJ rules the occupation unlawful
The International Court of Justice found Israel's continued presence in the occupied Palestinian territory unlawful and held settlements and their associated economic activity contrary to international law.
- Group subsidiary reported to US antiboycott authorities
Etisalat Afghanistan, wholly owned by e&, was reported by a US person to the Bureau of Industry and Security as having made a boycott-related request in connection with a transaction in United States commerce. The Bureau records reports rather than findings, and states that its list is not exhaustive.
- Three Israeli operators on the roaming list
e&'s general roaming list, internally dated 23 May 2024, carries Pelephone, Partner and Hot Mobile at entries 228 to 230. Cellcom is not among them. The document establishes that e& maintained roaming interconnection with Israeli operators through the first seven months of the assault on Gaza.
- Named in Amdocs' customer list
'etisalat by &e' appears for the first time in Amdocs' annual report on Form 20-F, and has been retained in each filing since. Amdocs opened its first UAE office, in Dubai, the previous year.
- Amdocs and Trigo contracted, twelve days after 7 October
Amdocs announced that etisalat by e& had selected it to build AI-enabled autonomous retail stores in the United Arab Emirates, co-developed with Trigo Vision Ltd of Tel Aviv, which supplied the cameras, smart shelves and checkout system. The Israel Innovation Authority records having funded Trigo in 2018 and 2019. The announcement records neither supplier's Israeli character. It remains published.
- Cyberint contracted
etisalat by e& UAE announced the deployment of the Argos threat intelligence platform from Cyberint, a Tel Aviv company, reported as a three-year agreement and as Cyberint's first UAE deal. The joint announcement does not state that Cyberint is Israeli. Check Point acquired Cyberint the following year.
- Etisalat rebrands as e&
The group launched the e& brand, with UAE retail operations trading as etisalat by e& from June 2022. The legal name, Emirates Telecommunications Group Company PJSC, was unchanged.
- UAE normalises relations with Israel
The Palestinian BDS National Committee and PACBI called the agreement the UAE regime's gravest betrayal of the Palestinian struggle, and called for the avoidance of any Emirati corporation complicit in implementing it. Al-Haq's general director wrote that normalisation was attained essentially without precondition. UAE Federal Decree-Law No. 4 of 2020 abolished the country's Israel boycott law that month.
- State holding transferred to the sovereign fund
The UAE transferred its 60% holding to the Emirates Investment Authority, which the company's own accounts describe as ultimately controlled by the UAE Federal Government. The EIA also holds one special share carrying preferential rights over certain company decisions.
- Company established
Emirates Telecommunications Corporation created by UAE federal decree. It converted to a public joint stock company, Emirates Telecommunications Group Company PJSC, in 2015, and listed on the Abu Dhabi Securities Exchange in June 2002.